SEO Consultant

A Freelance SEO Consultant inspects and analyses websites and advices organisations according to the SEO "rules". They do not create the content, they tell you what content to create. They don't fix your website, they tell you what is broken. Do you need someone to create and fix it, then you're looking for an SEO Specialist. 

SEO stands for search engine optimization and it contains a large group of methods that anticipate on Google's and Bing's algorithm. These algorithms have (known and unknown) rules and factors that influence your ranking position in search results. 

An SEO consultant has the knowledge, skills and tools to find out about these rules and factors and uses them in your businesses benefit. 

The Google algorithm is constantly changing. For example, in 2018, Google rolled out an update and said that Experience, Authority and Trust (EAT) were the main pillars for your page rank. Where now in 2020 it goes even further with the latest updates BERT (2019) and one with no name in December 2020, where Google includes speed, structure and relevance. 

If you are not aware of these changes, your website could suddenly drop in ranking without any warning. That's why you need to hire a Freelance SEO Consultant, to give you a heads up and help you prepare for new updates. 

The goal of SEO is to get your webpages higher in the search engine results by creating the quality content your audience is looking for. 

The goal of an SEO Consultant is to give you the right advice on 1. how are you doing in SEO terms right now, 2. what has to be done to reach your goals, and 3. create a solid action plan that you can work with. This advice is based on SEO Tools like SEMrush, Ahrefs, Google Trends, Ubersuggest and many more. 

The goal of an SEO Specialist is not only to advice you on SEO, but also to put it to action. They put their money where their mouth is.  

If you don't know how to SEO, ideally you want to hire someone to deliver the whole package. If you want to do it yourself (which is absolutely possible!) you can hire a freelance SEO Consultant who can point you in the right direction. You'll get an SEO audit, thorough keyword research, a competitor overview and comparison, and a list of pages/post that should be improved. If you're lucky you'll also get an SEO guide with all the major checkpoints to succeed in SEO. 

In the last couple of years I have been working for companies that focus on crypto or are involved with anything blockchain related. SEO for crypto is absolutely important in the marketing mix. 

Here's why you should hire me if you are active in the crypto, blockchain, fintech, defi, and/or Web3 industry: 

Experience
For more than 10+ years I've been practicing online marketing, with SEO as an ever recurring speciality, of which 2 years in the crypto/blockchain industry. I have also worked with e-commerce shops, retailers, large international career websites, life coaches and car repair shops from all over the world. Check my reviews or ask directly for references about my work. 

Tools
Not a day goes by without me checking keywords in SEMrush or checking out another website with tools like Ubersuggest, Ahrefs, Screaming Frog, Google PageSpeed, Analytics, Search Console, and more. I'm a data junky and I love to see how my previous work is performing now and what low-hanging-keywords I'm going to use for my current clients. My SEO Strategy has proven itself over and over, especially in the crypto and blockchain industries.